The recession grinds on. Gas and diesel prices rise. Automakers and dealers go out of business. Credit is hard to come by.What a perfect time to introduce a brand new line of automobiles.
Who cares if they’re SUVs and trucks targeted by enviros? Or that they run on diesel? Or that they’re made in … India?
“For us,” said John Perez (To the right), who is in charge of distributing the Mahindra vehicle line nationwide, “what’s happening in the United States today is playing right into our hands.”
Perez is CEO of Global Vehicles USA Inc., an Alpharetta auto importer and distributor that holds the exclusive rights to sell the Indian SUVs and pickups. Perez has signed up roughly 330 auto dealers, including a handful in metro Atlanta, to peddle the small trucks and Land Rover-like SUVs.
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